Lie To Me and the iPhone 4

Sweet product placement! FOX's hit show, Lie To Me, featured the new iPhone 4 in last night's epi. It's hard to admit, but the 30 seconds of mobile perfection stole the show.

In the show, Tim Roth used the iPhone 4 feature everyone is buzzing about, FaceTime.

"With the tap of a button you can wave hello to your kids, share a smile from across the globe, or watch your best friend laugh at your stories." - Apple  ....sounds like even Mother Teresa would love it. 

FaceTime is a video call, perfect for Time Roth who plays the world's leading deception expert in the show. Although I could think of a couple contacts I'd rather not use that feature with, it is absolutely timeless and yet again, Apple has blown our digital minds.