Sunday, June 6, 2010

Benefits of a Facebook Page vs. Facebook Profile



- a Profile tops your friend list off at 5,000 

Pages offer adminʼs metrics reports. 

- On a week-over-week basis, reports will measure reach, viral 
impact, responder insights, and engagement of visitors to the Page 

- itʼs against Facebook Terms of Use to use a Profile for a business 

- Facebook Pages are indexed by search engines, profiles are not (SEO

- Pages offer its own ʻDiscussionʼ tab for users to chat about your company/team/organization

- when someone ʻlikesʼ a Page, it is permanently displayed in the Info section of that users 
Profile, unlike if the user became a ʻfriendʼ of a Profile 

- a Page allows more than one administrator 

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