Twitter Says NO to In-Stream Ads, DUH!

People are still confused by Twitter. But for different reasons than the typical 40-something trying to grasp the value of it, in which they will find it inevitably does not exist.

You either work for Twitter and tweet daily, or it comes and goes in phases. Basically you're in the New Media industry or extreme boredom happens to combine with an accidental tap on the dusty Echofon icon on your iPhone. Tweeters are few and far between these days.

What is the difference between tweeting and updating your status on Facebook though? There is a difference, I promise. Afterall if the two moguls were the same, they would not have co-existed for so long. Twitter is a time-sensitive, behind-the-scenes outlet for quick information.  All the fluff: Sally is attending... Kristen likes... Joe and Jack are now friends! ...makes Twitter want to throw up.  

It's a bit more personal as well. Instead of "Going to FL this weekend", it's "Walking along the shoreline, sun beating, feeling the cool, wet sand squish between my toes".  It's the excitement of actually connecting with your favorite athletes or movie stars on a personal level, FABEWASH31: "Dr. Andrews told me I was doing great and I'll be ready for camp".

I saw the headline "Twitter Bans In-Stream Ads" in my Google Reader this morning.  I immediately knew what the blog post (by RWW) was about and why Twitter had made the decision.  

With less and less people tweeting, the last thing tweeters need is to deal with in-stream ads while logged on.  The reasoning from Twitter COO, Dick Costolo, to "preserve the unique user experience Twitter has created" and keep the "long-term health and value of the platform."

C'mon Tweeters, let's get back to the basics of Twitter! At least Mr. Costolo is preventing potential future annoyances. Thanks Dick.